Posts tagged with »Strategy«

Beyond dialogue with the Snow Leopard

“In delivery” it reads on my Apple Store account. »Snow Leopard« the sixth iteration of Apple’s Mac OS X will ship by the end of this week. In today’s post over at the brainwash blog I try to gasp at the secrets – if there are any – behind Apple’s communication strategy. So take a […]

Date posted
August 26, 2009
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Author
Jo Wedenigg

What does success look like?

Success is a number. If you can’t measure it isn’t worth the afford. But what number do you look for? How can success be measured and what does it look like in a social media context?

Date posted
May 26, 2009
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Author
Jo Wedenigg